Downtown Jobs

Schedule: In Office Mon-Fri; some evenings and weekends required

If monotony is your nemesis, you might be a good fit for the Marketing & Events team! Between social media management, graphic design, website management, developing marketing strategies, and assisting with event development and implementation, no two days are ever the same!
This position has a broader scope than a typical marketing position; rather than promoting a single product or company, the DMA represents all of Downtown Mesa: restaurants, retail, museums, events, and more! The work of the DMA varies greatly from week to week and season to season.

Primary Job Responsibilities
• Be knowledgeable about the DMA’s vision, goals and purpose, and apply this understanding to all output
• This role requires a proactive, organized, and versatile individual with a passion for creating high-quality content tailored to specific audience needs and platform best practices
• Take a strategic approach to social media, bring fresh ideas, and execute from start to finish to keep Downtown Mesa relevant to our audience.
• Create and implement the DMA’s marketing program

Roles & Responsibilities
Social Media & Graphic Design
• Develop engaging content for social media, email campaigns, websites, and other marketing channels. This includes capturing & editing photos and video, writing compelling print, creating visual assets, etc.
• Develop and execute social media strategies to increase brand visibility. Stay informed about industry best practices and emerging social media trends
• Create elevated, original graphics for digital and print use for all events and promotions, maintaining brand cohesion
• Use Google Analytics and social media data to generate reports on key metrics and use these KPIs to direct future campaigns and strategy.
• Respond to comments, messages, and inquiries in a timely manner to maintain positive relationships with the public and downtown businesses

Marketing & Branding
• Create and implement a Marketing & Communications plan for the DMA, ensuring brand consistency across all DMA communications
• Support the development of collateral, including Annual Reports, Development Updates and help create PowerPoint presentations
• Photograph and capture video at DMA events and downtown businesses for use on website and social media; maintain an organized image library

Public Communications
• Update and manage the DMA website
• Create an engaging monthly public e-newsletter (Mailchimp)
• Expand on the current list of community-based contacts, social media influencers, and other sources to widely distribute information and updates
• Work collaboratively with our PR agency to increase visibility of Downtown Mesa, Events, Promotions, and other relevant stories

Events
• Collaborate with Events Manager to create a Marketing Plan and collateral for each DMA event and promotion
• Available to work occasional evenings and weekends at events throughout the year

Qualifications
• Minimum of an Associate Degree in Marketing, Graphic Design, Communications, or a related field
• Minimum of 3 years of demonstrated experience in creating content, managing social media accounts, and marketing strategy
• Strong understanding of marketing principles, strategies, and techniques
• Should have a great attitude and a desire to work as a team player, while also able to work independently and with limited supervision at times
• Strong project management and organizational skills with the ability to manage multiple deadlines
• Proficient in Adobe Creative Suite (preferred) and/or Canva
• Familiarity with MailChimp or other similar email marketing tools
• Strong knowledge of SEO principles and best practices for content optimization
• Ability to develop collaborative and diverse relationships
• Strong writing and excellent communication skills
• Creative thinking and problem-solving abilities

Benefits:
Benefits are available including health, dental and vision insurance. The DMA offers an excellent working environment with a flexible approach to our need for some non-traditional work hours.

About the DMA:
Downtown Mesa Association (DMA) was created to promote and market Downtown Mesa, to provide for safety and cleanliness standards and improvements, to serve as a catalyst for business development, to provide a voice for Downtown interests and to position landowners and business owners in the district for optimum return on their investment.

Salary Range: Starting at $50,000 (DOE)

How to Apply:

How to Apply

Email events@downtownmesa.com the following:
1. Resume
2. In lieu of a cover letter, provide answers to the following questions:
a) Which social media platforms do you have experience managing?
b) Briefly describe your most effective, recent social media campaign that you implemented.
c) Are you comfortable with a fully in-person work schedule at the Downtown Mesa Office?
d) YES/NO: If selected for an interview, will you be able to provide a portfolio (e.g. marketing collateral you have created, examples of graphic design work, links to social media accounts you have managed)?
4. Please include “DMA Marketing Specialist” in your email subject line.

Application Email: events@downtownmesa.com